Deviate

The University of Northampton wanted a comprehensive style guide for an online channel identity aimed at serving as a platform for creatives to connect with the industry and showcase their work. The solution was to create Deviate.

“At Deviate, we set out to redefine the standard by offering versatility, innovation, and a fresh perspective on creativity.”
 

We at Deviate offer a platform that empowers creatives to deviate from the norm, explore new possibilities, and push the boundaries of conventional thinking. Through our platform, we aim to foster a community of innovation, collaboration, and inspiration, where each individual’s unique voice is amplified.

 

This was a group project, my role was Brand Identity Designer,
which meant helping to create the logo, establishing the visual style, and ensuring cohesion across design elements to maintain consistency with the branding.